Travel bans have been imposed in many countries around the globe to prevent the deadly spread of Coronavirus. The tourism and hospitality industry has been hit particularly hard by the pandemic as many are unable [...]
Congratulations to my client Finny and The Biff on launching their second book of their series titled, "Be Anything"! Finny and The Biff is a newsticker book series that teaches children to find something special [...]
Restaurants once filled with happy diners are now eerily empty since the global COVID-19 outbreak. The food and beverage industry, which rely heavily on customers to patronise their establishments, have been badly hit by the [...]
Do you own a small business in the Capital Region? Could your branding and marketing materials use a refresh? Sign up for your chance to WIN a FREE rebrand package from Sidekick Creative! SideKick Creative [...]
In August 2018, I took the leap from the agency life and followed my dream of starting my own business. With over 11 years of digital marketing experience, it was finally time to go out [...]
Below are my top tips on how to lower your Facebook Ad costs. As with most things with digital marketing, it truly is about testing what works best. Below is my step-by-step process for finding [...]
Join me as I kick off 2019 with a ribbon cutting ceremony at the Saratoga Chamber of Commerce! It will be a celebration of the launch and growth of my new digital marketing business. All [...]
Below are 10 reasons to include video marketing in your overall strategy. Videos help boost conversions and sales. Adding a product video on your landing page can increase conversions by 80%. Video builds trust. Google loves [...]
It's a fact. People love videos. We watch them when we want to be entertained, when we have a question, when we need motivation, etc. It's predicted by 2020, video will make up 82% of [...]
